How To Grow Your Blog In 2023
I always say that there is no secret to growing your blog. And that’s the truth. Because, there are multiple secrets to growing your blog in 2023. Unlike a few years ago, growing your blog in 2023 is a lot more complicated. When the pandemic hit, lots of people started blogging and the traffic and followers boomed. However, many blogs noticed a decrease in their traffic and following after the start of 2021. This was partly because some people had abandoned their blogs now that life was starting to slowly go back to normal. Partly, it was because the new WordPress update changed how the WordPress algorithm worked and made it more difficult to grow your blog. I don’t know if they did that on purpose or not, but I think it was a huge mistake that cost them many bloggers.
I get asked a lot how I grew my blog and how other bloggers can do the same. It’s true that many blog as a hobby and may not be concerned with growth. If so, this may not be the post for you. But I also know a lot of people do want to grow their blog. And that’s why I decided to share the secret to growing your blog in 2023. Well, technically secrets. Anyway, here are some ways that I can assure you will help grow your blog if implemented correctly:
The Real Secret To Growing Your Blog: SEO
I decided to start with the most important in my opinion- Search Engine Optimisation. As I mentioned earlier, WordPress has become much more difficult to use and the algorithm has changed quite a lot recently. A few years ago it was easy to collect thousands of followers and get thousands of views without trying too hard. Unfortunately, this is no longer the case.
Some bloggers have abandoned their site due to how difficult WordPress has become to use. Many jumped ship when the largely hated “Block Editor” was introduced. Others left when the format of WordPress changed. More left as more platforms began popping up offering them a better experience for less or no money. And some of these platforms like Medium offered people more money than WordAds ever will. So understandably, WordPress has really lost a large number of bloggers recently.
Since, growing your blog on WordPress has become difficult to do when you rely on just WordPress traffic, many bloggers choose to look for other ways to drive traffic to their site. And that’s where SEO comes in. Search Engine Optimisation allows you to get more traffic from Search Engines. It’s a great way to increase traffic and consequently following.
However, the problem is that SEO is very tricky. When done correctly it can do wonders for your site. For example, last year I was able to almost double my Search Engine traffic from the previous year. However, when done incorrectly SEO can actually do a lot of damage. And your blog can even end up being blacklisted or shadow banned from Search Engine results.
I won’t go into too many details on how to make your site SEO friendly because I already have a lot of posts about that. You can use the links in the “related posts” section to view these posts and learn how to make your site SEO friendly. However, be careful because as I mentioned one wrong move can really mess up your site permanently.
And in case you would prefer a professional make those SEO changes for you, feel free to browse my Lifesfinewhine’s Services where I offer multiple SEO services.
Related Posts: SEO For Dummies, SEO For Dummies #2, SEO For Dummies #3, SEO For Dummies #4
Related Post: How To Increase Your On-Page SEO
Research
Research, research, research. I literally cannot emphasise the importance of research. It’s really vital to know how WordPress works, how blogging works and how to be successful at blogging (if that’s your goal with blogging). WordPress offers lots of interesting features even for their free plans such as tags and categories. Learn how to use those well. Learn how to use images in a way that will benefit your blog. All these things are vital if you want to grow. your blog since they are the best way you can grow your traffic.
Related Post: How To Use Tags Correctly
Activity
WordPress is very much a give and take. In fact, I’ve found that most social platforms/writing platforms are like that. Let’s be honest, there are thousands of bloggers on this platform. Which means the likelihood of someone just coming across your blog randomly is very slim.
Therefore, if you want to get your name out there and get people to notice you, you need to be super active. Make sure people know you exist and this will give them the chance to go to your blog. I would recommend being active particularly on blogs that are similar to your own. That have a similar or the same niche since they are more likely to follow you back.
Just make sure not to leave spam comments on their site because those can be very annoying. And if anything, they’re more likely to make people block you.
Consistency And Patience
As much as people online like to say that blogging is an easy way to make passive income, it’s really not. Blogging takes a lot of time and energy. You have to be consistently posting quality content if you want to be successful and grow your blog. And you have to be patient because your blog will most likely not grow overnight. It can take week, months or even years to get to a point where you have thousands of followers and views. But I would so recommend sticking with blogging because although it’s hard work, it’s very worth it. At least in my opinion.
Conclusion
I hope you found this blog post “The Secret To Growing Your Blog In 2023” informative and helpful. If you have any ideas for what blogging advice post I should write next, do let me know in the comments below. Because I love sharing advice posts and at the end of the day I want them to be useful to you. I want them to be something that will genuinely help you out.
Was this post helpful? What are some of your secrets to grow your blog? Let me know in the comments below because I would love to hear from you! Or simply stop by and say hi!
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