How To Grow Your Blog In 2023
I always say that there is no secret to growing your blog. And that’s the truth. Because, there are multiple secrets to growing your blog in 2023. Unlike a few years ago, growing your blog in 2023 is a lot more complicated. When the pandemic hit, lots of people started blogging and the traffic and followers boomed. However, many blogs noticed a decrease in their traffic and following after the start of 2021. This was partly because some people had abandoned their blogs now that life was starting to slowly go back to normal. Partly, it was because the new WordPress update changed how the WordPress algorithm worked and made it more difficult to grow your blog. I don’t know if they did that on purpose or not, but I think it was a huge mistake that cost them many bloggers.
I get asked a lot how I grew my blog and how other bloggers can do the same. It’s true that many blog as a hobby and may not be concerned with growth. If so, this may not be the post for you. But I also know a lot of people do want to grow their blog. And that’s why I decided to share the secret to growing your blog in 2023. Well, technically secrets. Anyway, here are some ways that I can assure you will help grow your blog if implemented correctly:
The Real Secret To Growing Your Blog: SEO
I decided to start with the most important on in my opinion- Search Engine Optimisation. As I mentioned earlier, WordPress has become much more difficult to use and the algorithm has changed quite a lot recently. A few years ago it was easy to collect thousands of followers and get thousands of views without trying too hard. Unfortunately, this is no longer the case.
Some bloggers have abandoned their site due to how difficult WordPress has become to use. Many jumped ship when the largely hated “Block Editor” was introduced. Others left when the format of WordPress changed. More left as more platforms began popping up offering them a better experience for less or no money. And some of these platforms like Medium offered people more money than WordAds ever will. So understandably, WordPress has really lost a large number of bloggers recently.
Since, growing your blog on WordPress has become difficult to do when you rely on just WordPress traffic, many bloggers choose to look for other ways to drive traffic to their site. And that’s where SEO comes in. Search Engine Optimisation allows you to get more traffic from Search Engines. It’s a great way to increase traffic and consequently following.
However, the problem is that SEO is very tricky. When done correctly it can do wonders for your site. For example, last year I was able to almost double my Search Engine traffic from the previous year. However, when done incorrectly SEO can actually do a lot of damage. And your blog can even end up being blacklisted or shadow banned from Search Engine results.
I won’t go into too many details on how to make your site SEO friendly because I already have a lot of posts about that. You can use the links in the “related posts” section to view these posts and learn how to make your site SEO friendly. However, be careful because as I mentioned one wrong move can really mess up your site permanently.
And in case you would prefer a professional make those SEO changes for you, feel free to browse my Lifesfinewhine’s Services where I offer multiple SEO services.
Related Posts: SEO For Dummies, SEO For Dummies #2, SEO For Dummies #3, SEO For Dummies #4
Related Post: How To Increase Your On-Page SEO
Research, research, research. I literally cannot emphasise the importance of research. It’s really vital to know how WordPress works, how blogging works and how to be successful at blogging (if that’s your goal with blogging). WordPress offers lots of interesting features even for their free plans such as tags and categories. Learn how to use those well. Learn how to use images in a way that will benefit your blog. All these things are vital if you want to grow. your blog since they are the best way you can grow your traffic.
Related Post: How To Use Tags Correctly
WordPress is very much a give and take. In fact, I’ve found that most social platforms/writing platforms are like that. Let’s be honest, there are thousands of bloggers on this platform. Which means the likelihood of someone just coming across your blog randomly is very slim.
Therefore, if you want to get your name out there and get people to notice you, you need to be super active. Make sure people know you exist and this will give them the chance to go to your blog. I would recommend being active particularly on blogs that are similar to your own. That have a similar or the same niche since they are more likely to follow you back.
Just make sure not to leave spam comments on their site because those can be very annoying. And if anything, they’re more likely to make people block you.
Consistency And Patience
As much as people online like to say that blogging is an easy way to make passive income, it’s really not. Blogging takes a lot of time and energy. You have to be consistently posting quality content if you want to be successful and grow your blog. And you have to be patient because your blog will most likely not grow overnight. It can take week, months or even years to get to a point where you have thousands of followers and views. But I would so recommend sticking with blogging because although it’s hard work, it’s very worth it. At least in my opinion.
I hope you found this blog post “The Secret To Growing Your Blog In 2023” informative and helpful. If you have any ideas for what blogging advice post I should write next, do let me know in the comments below. Because I love sharing advice posts and at the end of the day I want them to be useful to you. I want them to be something that will genuinely help you out.
Was this post helpful? What are some of your secrets to grow your blog? Let me know in the comments below because I would love to hear from you! Or simply stop by and say hi!
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90 thoughts on “The Secret To Growing Your Blog In 2023”
Very helpful! I took a long break from blogging, then started a new blog, so I didn’t know about the WordPress changes. I’ve already gathered a few readers because I love reading and commenting on other blogs, so people check out my blog in return.
You do genuine activity of their blogs. They will come automatically.
Hey a great site name 🐼
Thanks so much! That’s great, being active does help growth a lot. 😊
Helpful advice, thank you! I definitely don’t treat my blog seriously enough these days, and the lack of activity shows. Im hoping to balance out my blog posts so I can post more often without feeling too overwhelmed.
Thanks so much! Yes, it’s hard to always find time for blowing but having a schedule does help a lot.
Thanks , I’m trying to learn about Blogging I never knew about SEO until today I’m gonna learn a bit about it if possible , Thanks for the article.
My pleasure and yes SEO is very interesting and helpful.
Yeah, Founding that out know learnt some basics of it do suggest me some articles and advice related to it if possible :).
That’s great. Feel free to read the SEO articles I’ve linked on this post. Those articles have further links to more resources.
Sure, Thank you :).
This year, I will focus more on SEO
Also, you mentioned about images.
I would like to know more about that 🤔
I agree with WordPress or any other community being give and take.
You give proper appreciation to someone’s work. You’ll receive it.
I have tried and tested. However, no days I’m giving less time to Wp and more to LinkedIn. I need to invest more time here.
Thanks for sharing it PG. You are phenomenal. I mean, how come your blogs are always so different from the previous one. Because I read a blog of yours with similar topic recently and I swear that thing I read there is not same to this, haha.
You are genius, when it comes to writing and blogging. Give sharing my friend.
Yes, SEO and research makes a big difference. It’s hard to find time for WordPress but if you want to grow it’s important to do so.
Thanks so much, I guess as I learn and evolve so do my posts. I think it’s like that for most longterm bloggers.
You are phenomenal. I’m learning from you and it’s very helpful 🤗
Keep sharing such amazing content
I loved tjis post, but i’m finding it very hard to find other bloggers whose posts are similar to mine. Do you have any ideas on how to do that?
Thanks so much. Yeah, I would recommend seeing who comments on blogs you enjoy and then checking out their blog. Or use the tags section on the Reader to view blogs with tags you’re interested in. For example, if you’re interested in “makeup” check out posts on that tag page.
Thank you for your help!!
You’re totally welcome!
Very helpful Pooja… Thanks for all the advice and tips. 😊
Thanks so much and happy to share😊
Very helpful tips
I’ve read all your blogging tips and always make sure that I come back to learn more. I’ve had serious encounters with a lack of research when it comes to moving from a free premium WordPress to a full site. I lost all my views, followers, likes, and comments. Had to start again from scratch and it’s been a rollercoaster. Very very hard. Looking forward to growing my blog and thanks for the tips.
Great post! You’re very knowledgeable about WordPress. Thank you for sharing your expertise, Pooja.
Thanks so much, I’ve picked up so much after almost a decade of blogging and I’m happy to share that information with everyone!
I love this! So well-timed, since I launched my blog at the beginning of the month and still have no idea what I’m really doing haha
Thanks so much! Hope after reading this you have a better idea of what to do lol.
Nice! I needed some help with this, and showed so here! I noticed that the tags on the post have a specific grammar to them.” Like-this, ” Is this an SEO thing? Are dashes between words preferred over spaces in tags?
Thanks! No you can write tags normally with space and the system automatically puts the dashes between words. I don’t think dashes are necessary but I’ve not heard too much about this so not too sure.
I have been following your advice about growing your blog. Thanks for sharing your knowledge with me.
Thanks and hope it’s been helping.
Thank you so much for all of the information that you give. Thank you for being our WP teacher and advice giver. You are important to us, you do know that right? Keep doing what you’re doing. You are really a blessing to us. Have a great week.
Thanks so much, really appreciate that. Have a great week too.
You’re welcome 😇
I always love your blogging advice posts. They’re helpful and do a great job at reminding one of what they have to do in order to grow. Thank you!
*informing and reminding
Thanks so much, appreciate that!
I always love reading your posts and blogging advice. My blog is a hobby for now, and I enjoy posting what I am passionate about. I have also met many wonderful bloggers over the years. I am hoping one day to have more time and actually generate an income from it. I used to be very active several years ago and my blog did have sponsors on it.
Thanks so much. It’s great your blogging as a hobby at the moment and I wish you luck for when you expand and start getting an income again. Yes, being active helps a lot and can attract a good amount of sponsors.
Thank you for the encouraging words 🙂
You’re so welcome 🙂
One day I’ll read more about SEO but like you mentioned, I don’t want to break my site. 😵
That’s a good idea, make sure you know enough before implementing the changes 😊
Thanks for sharing what we’ve all been knowing and thinking Pooja!
Great post my friend! ❤️
My pleasure, always happy to share this information 😊
The Block Editor was the worst thing WordPress did. Like why change something that isnt broken? In my opinion WordPress is away better than Meduim in with its layout, reader, etc. But my making it harder and more complicated, and changing the algorithm as you said, do they not realise that more and more people are going to move to other platforms. So frustrating.
I couldn’t agree more. They’re constantly “fixing” things that no one really has issues with. And their updates always cause glitches that they aren’t ready to take responsibility for or fix. I’m pretty sure they know they’re losing people but they just don’t care since most of them are on free plans. I’ve seen a huge difference in how they treat you when you’re on a free plan and when you’re on a paid plan. As long as they can’t make money off you they just don’t care anymore. Which is so sad because this was a great platform when I started that cared about bloggers.
Here where I live, there’s a local wordpress meetup. Might be a good idea for me to go there.
Yeah, you may meet some cool people. Just be a little careful though since they are technically strangers.
It’s extremally difficult to attract new viewers on WordPress. My post haven’t had much action lately which is super frustrating, yet it’s not my fault. Thank you for sharing this, Pooj.
Yes, it’s definitely not your fault. More of a WordPress issue than anything else. Thanks for stopping by and reading,
Thankyou Pooja for sharing your valuable post I will definitely be taking heed to your advice. I certainly agree with you that WP keeps moving the goalposts when it comes to how their algorithm works as I’ve heard many bloggers complaining about how their figures have dipped from out of the blue and have become disheartened including myself at times but as you said blogging is not easy and takes lots of had work and patience and lots of research were SEO is concerned as it’s evolving all the time but all the hard work is definitely worth it.
Thank you. Yes, that’s the biggest issue with WordPress. None of their updates have a positive impact which is frustrating. Not to mention the hundreds of glitches. Yes, it’s hard work but worth it.
Thanks so much.
Thank you for these tips! I also took a break and didn’t know about the changes. I have been blogging for a little while but haven’t seen the results that I might have hoped for and it may be because I’ve given no focus to SEO, tags, etc so I can’t wait to dig in more. Thank you!
Glad the post was helpful and yes that may be the reason for a lack of traffic!
It would be interesting to publish a blog post tomorrow, or maybe this evening.
I have to write more…
more organised…more passionate…more mindful..and more precisely.
I look forward to reading something from you soon.
I’m also finding it’s really worth investing in an elite-level class to learn about the types of posts that rank as well as SEO
Yeah I think it’s definitely worth it in the long run. SEO is so vital for sites.
Just the post I needed to read! After taking a long break from blogging💯this is 👏 thank you
Thanks and welcome back to blogging 😊
You’re so welcome!
Super helpful as always ! I think categories, tags and images are super important, as is good quality interaction. I agree that block editor is a bit of a nightmare. Blogging for me is a hobby but I never say no to more people enjoying my content 🙂
Thanks so much. Yes, they are so vital. The block editor pissed a lot of people off.
Indeed and welcome 🙂
Thank you for reminding me of Search Engine Optimization again. I have to look it up and do some research this month or this year. That will be my new New Year Resolution. And I’ve never looked up other hosts before, but as you mentioned Medium, I will certainly go to take a look. Thank you for sharing.
Happy to share the information. Yes, I think Medium is a popular option for people to share content for an income since I believe they pay per view or something like that.
I always like these posts from you. I must say, I’ve been getting more followers for the past couple of months, so it’s working. Thanks for sharing.
That’s so great, I’m happy to hear that.
Very helpful…patience n consistency r surely the keys…
Blogging needs Patience and consistency but lately wordpress algorithm sucks…..
Yeah the algorithm definitely has a lot of issues 😫
I am new to blogging and only starting to learn the ropes. Your blog is wonderful and I found this post very helpful. Congratulations on growing such resourceful blog with many happy followers. 👏🎊
Thanks so much, so glad you found it helpful. All the best with your blog 😊
Great advice, thank you! This year, I decided that I would love to focus a bit more on my blog, so your tips will be very useful!
That’s great, good luck!
One secret topic could be added…that is ” Monetization “. Bcz that seeds the interest in blogger’s mind to keep their site up and running at regular basis. :-). Very informative post.
This post was more about the secrets of growing your blog not really blogging secrets in general. But I do actually have posts about monetisation that are popular so you’re right. Thanks.
SEO is definitely a game changer!
It really is!
Thank you! I don’t even know what SEO is…off to read those now. I’ve grown my blog last year by doing the other things though—consistency and reading other blogs and leaving comments. I think I might be missing a big piece. Thank you.
That’s a great start and I’m sure that once you figure out SEO it’ll help grow your blog even more. Especially outside WordPress.
I’m new at blogging and I need all the help I can get. I will be watching the other articles. Thank you!
Hope they help!
very useful information. Thank you Pooja! Good day.
Thanks so much!